Networking: The Difference Between Connections & Referrals

 What’s your approach to networking? Are you truly building a reciprocal network where you help others and they help you? Or, are you playing the numbers game, “collecting” people as connections on social media?


 “Hello, World!” was the first message EVER sent out on the Internet. Ever. And, boy, have we grown more connected than ever before! We live in the day and age of connectivity, but are we more disconnected than ever? 


On this episode of Important Work, we welcome Dan Rawls who shares his point of view on the difference between referrals and connections. Dan spent over 25 years in the lifestyle franchise business, going all the way back the analog, or pre-Internet, days. Dan knows the referral game inside and out. 



Having done that and stepping back, Dan has an interesting observation, people are adding more and more people to their various “lists,” but there is no depth to those...

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The Human Side of Marketing

How do you approach marketing? The fact of the matter is that, if you are in business for yourself,  you absolutely must be marketing yourself and your business in an appropriate manner if you want to drive results. 


Unfortunately, most of the common knowledge out there today is outdated and geared toward the tactics of the information age. Meaning, too many marketers are marketing to the bots scanning their websites instead of the actual humans who read the websites and ultimately become customers. When we lose sight of the human aspect of what creates a connection, marketing simply won’t work. 


On this episode of Important Work, we welcome Curt Stockwell to discuss the human side of marketing. Curt hosts a show called The Human Side of Marketing, and today he’s sharing his approach to marketing, including:


  • What’s wrong with the current marketing approach
  • Why most people want a genuine connection
  • How to prevent staleness in...
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Everyone is a Leader

Would you rate your happiness at work as high? Probably not. Why? Because 80 percent of people report not being satisfied at work. Meaning, if you actually feel happy at work and about work, you’re in the minority of workers. However, we will spend 90,000 hours and more than half our lives. That’s a lot of time to spend unhappy!



On this episode of Important Work, we welcome Tara Wear, host of the From Conflict to Collaboration show, which aims to help humanity meet our needs to truly connect with other people. I particularly focus on work, people have lowered their expectations on the type of community, collaboration, and mindset shifts.


  • Why being connected at work makes people healthier
  • Why being connected at work makes people more innovative
  • Why being connected at work makes people more productive
  • What the work dissatisfaction symptoms look like
  • How to find your inner-leader and potential for influence
  • Who the leader truly is in a group or...
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Awaken the Best You

When searching for your Important Work, it can feel a bit like wandering around in the desert, particularly if internal limiting beliefs continually hold you back from jumping in.  


Limiting beliefs are the things that we bump up against when we set out to do something and our internal dialog speaks back, telling us we don’t have what it takes to reach our goals.



On this episode of Important Work, we welcome special guest Misty Springer, host of the Awaken the Best You show. Join us as we discuss how to break through limiting beliefs to awaken the best you, including:


  • What the ultimate connection between heart, body and mind is
  • How to tap into your innate purpose in life and work
  • Why limiting beliefs hold us back from Important Work
  • Why it’s important to deconstruct your internal limiting beliefs
  • How our thoughts affect our realities, creating a looping effect
  • How our brain actively tries to keep us safe and comfortable
  • Why confronting...
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Gut Health: The GUT Method & Important Work

Gut health is something we hear about, but taking a beat to stop and examine the impact it’s had on your life can mean the difference between continuing to live angst, stress, headaches, low energy, etc. and breaking free to a healthier and more peaceful life.


It can feel like symptoms are out of our control, but what if we started tuning into our bodies and the signals they send us? What impact would that have on our health, our relationships and our Important Work?



On this episode of Important Work, we talk about why gut health is not only essential to physical health, but also to achieving success in our relationships and work. Sharon Holand Gelfand joins us to share her journey to her personal Important Work of improving gut health for others. Listen as we discuss:


  • Why we’re so busy with our passion, we don’t even pay attention to our own health
  • How physical symptoms, emotions, spirit and relationships are connected
  • How to...
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Reinventing Yourself for Important Work

Are you considering reinventing yourself for Important Work? Meaning, are you seeking to break free from the majority of people who are coasting through life in favor of work that’s more challenging and rewarding? Would doing so require re-inventing yourself?


On this episode of Important Work, we welcome Robert Henry who owns a brokerage firm that’s led to personal, spiritual and financial fulfillment ... but he didn’t start there. Listen as we follow the path he took to his own Important Work, including:


  • How fear traps you into a “coasting” mentality
  • Why a dedicated coach is essential
  • Why it’s OK to make a decent living
  • Why “making a difference” happens in many ways
  • What essential skill sets are required
  • Which things are critical to reinvent yourself
  • How to lift up others along the way
  • What personal relationships have to do with it
  • Why finances shouldn’t be the only driving factor


Easily one of the...

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Make Money Doing What You Love: Holistic Chamber of Commerce

If you commonly dream about how to make money doing what you love, you’re in the right place. On Important Work, we aim to bring you strategies, tactics and ideas to embrace an act on your own soul’s work in life.


In this week’s episode, we welcome Camille Leon, founder of the Holistic Chamber of Commerce, a nationwide network of 60 chapters in the U.S. and three in Canada. What began as a personal mission for Camille to find holistic medical practitioners in Pasadena, California is now a network for any professional who’s looking to improve their mind, body, spirit, business, budget, and planet.



The group is comprised of webmasters, experts in marketing, branding, QuickBooks consultants, accountants, attorneys, and much more. Essentially, any like-minded professional or entrepreneur is welcome who wants to add a revenue stream to their business, but also wants to be a kind of catalyst for creating a community. Listen as we discuss:


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Overcoming Information Overload: Where Spirituality and Marketing Meet

The secret to overcoming information overload is simpler than it seems. The internet has been relatively a small blip on the span of humanity. For it’s 20 years of existence we've been in a honeymoon phase.


Don’t get me wrong, technology is great! I can search for anything and everything's at my fingertips and I can consumer books and tips and tricks all day long. But even that novelty is wearing oft; we're getting to the end of this honeymoon phase with technology where we're starting to revert back to our roots as a tribal species where we're looking for connection, not information.



On this episode of Important Work, we welcome Danny Levin. We are talking about where spirituality and marketing meet and why it’s the secret to combating information overload in social marketing and breaking through with a message that’s meaningful and lands. Listen as we discuss:


  • What to do when you’re feeling disconnected
  • Where authentic...
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Soul Searching for Your Life's Work


Are you soul searching for your life’s work? Meaning, is there an aching in your soul to do something greater that’s more impactful to the world? If so, you’re in the right place.


On this episode of Important Work, we welcome Shane McGraw, the founder of The Cadre Concept business and host of the Cadre Concept podcast. Join us as we cover Shane’s inspiring journey from a high-paying job that left him feeling empty inside to starting a business that helps others build community and give back.


Ultimately, soul searching for your life’s work can create a groundswell that creates a movement in the world, but first, you have to start by learning:


  • Why starting with “what’s in it for me” won’t work
  • How to do the work on the inside to get what you want
  • What the difference is between a mastermind and a cadre
  • How to do life with people without treating them like transactions
  • What stops people from taking...
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Trust and Transparency is the New Currency

What value do you place on trust and transparency in your relationships, family, and business? Many people puff and posture on social media, but they do it to their own detriment. More and more, it’s clear that the “perfect” lives and businesses we see online are not what they seem. Even worse, people are increasingly losing credibility for their personal brands and platforms by being unauthentic.


On this episode of Important Work, we welcome Sean Smith to discuss why trust and transparency - over shimmer, fantasy, and shine - is the new currency.



If you’ve ever felt the pressure of what perfection, business, and leadership is supposed to look like, this is the episode for you. Sean will share his personal journey to the realization that being honest and truthful in communication is the key to success, including:  


  • What truly creates trust and connections
  • How humanity relates to marketing
  • What it takes to be honest in...
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