All Episodes
Episodes
SURRENDER TO AND PARTNER WITH ONE FRAMEWORK
SURRENDER TO AND PARTNER WITH ONE FRAMEWORK. In planning a new program this past month, I got stuck because I was trying to combine two frameworks... Most people haven’t even found a framework that helps them be...
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WE WANT YOUR TRUTH NOT YOUR TRICKS
WE WANT YOUR TRUTH NOT YOUR TRICKS. For years I tried to hack engagement and what would get people’s attention. Marketers do this all the time. And it’s part of what spreads the trauma of marketing. Unfortunately,...
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THE PROBLEM WITH BEING THE CHANGE YOU WANT TO SEE
THE PROBLEM WITH BEING THE CHANGE YOU WANT TO SEE. I love the saying “Be the change you want to see in the world”. It’s inspiring. Until... You have to do the work of being the change! Here’s why... (Watch Video)...
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WHITE MARRIED MAN HOLDING SPACE FOR THE DIVINE FEMININE
WHITE MARRIED MAN HOLDING SPACE FOR THE DIVINE FEMININE. I’ve seen something. Or maybe it’s just a “knowing”. And at first glance I would say, “Who am I to champion this conversation?”. But then again, I’ve seen it...
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STOP PAYING FOR INFORMATION AND START PAYING FOR FRAMES
STOP PAYING FOR INFORMATION AND START PAYING FOR FRAMES. At some point you have all the information you need. Adding more actually isn’t helping you. It’s confusing you! Frames and structures, on the other hand,...
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I’VE STAYED IN A RELATIONSHIP FOR LONGER THAN I WANTED TO
I’VE STAYED IN A RELATIONSHIP FOR LONGER THAN I WANTED TO I’ve seen the signs for months. But kept telling myself it was "inconvenient" to leave or that it’s "good enough". In the beginning it was fun and new. But...
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CHALLENGE AND SUPPORT
CHALLENGE AND SUPPORT. Your marketing needs to do both. If you just support it’s too soft and nothing changes. (It’s even boring, if I’m honest). If you just challenge all the time then people don’t feel safe or...
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STORYWASHING IN MARKETING
STORYWASHING IN MARKETING. Story is a buzz word these days in the world of marketing. But lots is getting lost in translation and many are confused by what "story" is in marketing. It’s abstract. Much like asking...
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MARKETING IS AN INDUSTRY ROOTED IN MANIPULATION
MARKETING IS AN INDUSTRY ROOTED IN MANIPULATION. This is why many of us resist it. And in fact many of us still hold trauma from it. But that doesn’t mean the act of marketing itself is manipulative. We’re the ones...
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I LOVED TO LEARN BUT STRUGGLED TO IMPLEMENT
I LOVED TO LEARN BUT STRUGGLED TO IMPLEMENT. It’s exciting to learn. It can be boring to implement. Learning is light and fun. It’s heavy and tiring to implement. And this was my pattern for the longest time. But...
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ARE YOU ADDICTED TO HOW?
ARE YOU ADDICTED TO HOW? At 24 years old I got into business and thought I’d I could just figure out How it all worked I could make my way. What I couldn’t see then, that I see now, is that an overly dependent...
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IS YOUR FLYWHEEL IN PLACE?
IS YOUR FLYWHEEL IN PLACE? Marketing is simple. Success is boring. Ultimately your results will come down to how long you’re willing to push the flywheel of key complements in your business. So the question is... do...
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