All Episodes
Episodes
WANT TO CREATE A STRATEGIC PLAN?
WANT TO CREATE A STRATEGIC PLAN? This is popular in corporations and helpful to align team members in the same direction. But strategic planning is often boring and starchy filled with lots of text and word-smithy...
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CONSUMED BY “HOW?”
CONSUMED BY “HOW?” I recently did a series on anger and how it was the kid on my results. Today I got a glimpse of how I’ve used anger to hold my feet to the fire of figuring things out. Let’s pick up where we left...
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I UNDERESTIMATED THE JOURNEY OF BUSINESS
I UNDERESTIMATED THE JOURNEY OF BUSINESS. 19 years in, I still find myself wondering if I have what it takes. That’s not popular to say. Most people want to appear like they have it all figured out. But if you’re r...
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EMBARRASSED AND PROUD AT THE SAME TIME
EMBARRASSED AND PROUD AT THE SAME TIME. It takes something to go the distance in business. Today I was listening to a book I wrote in 2014. I was both embarrassed at how I sounded and proud of what I saw back then...
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MECHANICS ARE EASY
MECHANICS ARE EASY. You can have a microphone, a Facebook page, a Libsyn account (podcast hosting) and a host of other “assets” up by tomorrow. But if what you want is change... If what you want is to inspire...
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MARKETERS MAKE THINGS BETTER
MARKETERS MAKE THINGS BETTER. There’s a saying that "marketers ruin everything"... And historically I’d say that’s true. They ruined email marketing. They ruined webinars. They ruined phone calls (thus if I don’t...
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YOU FEEL INAUTHENTIC IN MARKETING
YOU FEEL INAUTHENTIC IN MARKETING. And that’s because you’ve confused marketing with selling (or any other intention that doesn’t feel like supporting or helping). But what if marketing was actually helping people? ...
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STOP CHASING INFLUENCERS
STOP CHASING INFLUENCERS. Marketing has become this sensationalized thing where we need lists of 100,000’s of people and big ad campaigns to make it rain. Anything less feels too small... like we haven’t “made it”...
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ANGER MAKES ME FEEL STRONGER
ANGER MAKES ME FEEL STRONGER. This is why I felt reluctant to let it go. It has served me for years in producing results and protecting my interests. It’s the energy I’ve turned to when I needed to create a landing...
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MARKETING IS AN ITERATION NOT A PRESENTATION
MARKETING IS AN ITERATION NOT A PRESENTATION. Too many of you are waiting for “perfect” conditions to share your message and work with the world. Perfect hair. Perfect skin. Perfect time. Perfect environment....
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ANGER AND PERFECTIONISM
ANGER AND PERFECTIONISM. I never thought of myself as a perfectionist. But the more I dug into what perfectionism is, the more I saw how ingrained it is in every day... especially in business and marketing. I read a...
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FIRST ANGER. SECOND ANGER
FIRST ANGER. SECOND ANGER. I stubbed my toe today and let out a well deserved “F*ck!!”. What shifted for me, however, is that after the initial trigger, I detached from the frustration of “it shouldn’t be this...
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